CHEY Haircare is a Dutch brand owned by a woman named Chey Ciani. She started the company because she wanted to find products that would keep hair healthy while also being better for the environment. The brand is known for using natural ingredients and making products that are good for the environment and the CG Method. It also says that its products are free of parabens, sulfates, and silicones. They sell a wide range of products, such as shampoo bars, conditioners/3-in-1 treatments, styling gels, and volume products, like a volume powder that doesn't contain plastic.
CHEY also highlights being vegan and not testing on animals, and they have options like fragrance-free versions for people with sensitive skin.